A talent pool full of potential employees
A talent pool consists of candidates who fit well with your position and organization, but are not yet ready for a switch. For whatever reason. A talent pool is thus full of potential employees. Such a pool is indispensable, certainly for vacancies that return regularly. You no longer have to start from scratch for every vacancy. A very efficient method of recruiting.
Building and maintaining the talent pool
Step one is to build the pool. By sourcing proactively, we map out the entire labour market of your specific target group. We approach suitable professionals and collect data to really get to know the target group. We speak to candidates who may already be open to a switch. In this way, in addition to the long-term goal, we also realize hires in the short term. The professionals who are still comfortable where they are but may be interested in the future form your talent pool.
Time for step two: maintaining the talent pool. Necessary for bringing the pool to life. That is why we draw up a Candidate Persona based on the collected data. This is a very detailed, data-driven description of your target audience. As a result, we know exactly what the motivations of the candidates in your pool are, what they find important in a job and what could be reasons to make a switch.
We then respond to that. Think of sharing interesting stories or invitations to webinars and Inhouse Experiences. In this way, you build a relationship with the pool. And as an organization you are top-of-mind when the candidate is ready for a switch. This is how you turn your talent pool into a recruitment marketing strategy for the future.